The Podcast Space’s Podcast
Award-winning podcast strategies to build your authority, audience and reach.
WHERE IMPACT MEETS GROWTH
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WHERE IMPACT MEETS GROWTH 〰️
MARKETING 〰️ METRICS 〰️ MINDSET
Tired of vague podcasting advice that doesn’t move the needle?
The Podcast Space delivers real-world, practical strategies to help impact-driven women, multilingual creators, and underrepresented podcasters grow with confidence. Hosted by Ana Xavier—an award-winning podcast strategist with clients across the globe, and 15+ years experience in the industry—this show offers bite-sized, tactical advice you can implement right away.
From content workflows to repurposing, SEO, marketing, and visibility strategies, every episode focuses on simplifying your podcast process while helping you build long-term authority. If you're ready to stop spinning your wheels and start using your podcast like the marketing tool it is, you’re in the right place.
A REFRESHING PODCAST ABOUT PODCASTING!
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S1 48. Super Podcast Episodes: what are they and why they matter in content strategy
What are Super Episodes, and how are those important pieces of your podcast’s content strategy?
This episode is particularly beneficial for small business owners who are looking to strike the right balance between their strategic goals and listener interests. We delve into the realm of Q&A episodes, highlight the importance of establishing authority in your field, and reveal how to decode your analytics to find those golden episodes that resonate with your audience.
S1 23. Transform Your Podcast Strategy with Marketing Psychology Insights from Melina Palmer
Do you want to level up your podcasting game?
Are you interested in understanding user behavior to achieve a new level of success in your podcast?
If the answer is yes, then you must listen to this episode featuring Melina Palmer, CEO of the Brainy Business and host of the Brainy Business podcast. Her expertise in applied behavioral economics will transform the way you approach your content creation and marketing strategies!
S1 22. The First 3 Investments Every Podcaster Should Prioritize
Are you tired of pouring time, energy, and money into your podcast with minimal growth to show for it?
You are not alone.
Many podcasters struggle to see significant growth in their podcasts, and it can be frustrating to feel like you're not making progress. But fear not – I have the solution for you! In this episode, I’ll be sharing the top three priorities you should focus on to see a significant boost in your podcast audience and maximize your podcast's potential.
S1 05. Types of Audiences and Listeners
If you're a podcaster, you may be creating content for a specific audience, but have you considered the different types of audiences you may have?
This episode is going to briefly uncover the three types of audiences that podcasters have: current audience, potential listeners, and new listeners.
S1 04. 7 Goals You Can Set For Your Podcast
Have you figured out exactly what your podcast purpose is?
This episode will give you the guidance and examples you need so that you can determine what will make your show successful.
I’ve worked with dozens of podcasters in the past 10 years, and I’ve seen shows being used in totally different ways by people with the same job title
S1 02. Experimenting with Your Process: Tips from Lloyd George
What happens behind the lens and microphone of a content creator? A lot.
Being a creator and podcaster today can mean a variety of things. But how do you figure out what works for you, and how long to do it for until it’s time to switch it up?